What is UX design?

If you want to sell, choose UX
UX helps you understand user expectations very early in the development cycle. You don't need to wait for the product to go into market.

UX design is not just wireframe creation. Comic strip below will give you more clarity on what it is and how best it helps stake holders, product and user.

Woof.. this burning desire to start something of my own... high time.. If I don’t do it now, I may never do it.

Got it. Yes. Am damn sure this idea will sell. I will not be able to dedicate on the startup with existing job. Hmm.. OK.

Woof.. There is a lot of work Jane. Still figuring out a couple of things. Am speaking to investers. Finalising on some developers. Finding a good one is not all that easy buddy. Will not recruit any UX designer. Need to cut cost. I will create the wireframes. How difficult is it.

Ryan, I empathise with you, but don’t make that mistake. See the concept of UX - user experience design is slowly catching on, It is not just wireframe creation. let me explain. Ryan, UX designers do a lot of field work.

They are trained to analyse all types of potential users of the product. They follow fool proof methods to do this. The info they capture is very critical for you. Aren’t you anxious? Their report will reconfirm if you are in the right path. It may even help you improve your product features.

Then, they have another exercise to empathise with the users, to understand user expectations from the app. Like working on any app feature. You know, things like that

Imajine Logo Portfolio

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Looking for Professional, Corporate, Unique logo for your Business?

Reach out to us at reachout[@]imajineweb.com and we would love to work with you on your logo design projects / even create your business website 🙂

And if you wish to view our portfolio, click here.

By Jayanthi Varma

Jayanthi is Imajine's Co-Founder, Designer and Developer. Jayanthi is in the field of website design and web app development since 2003. Jayanthi is also a certified User Centered Analyst.

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